Wednesday 22 July 2009

Using Corporate Promotional Gifts in Exhibitions

Corporate promotional gifts are a powerful marketing tool because each time they are used, the company's brand name and details is reinforced into the minds of the user. This makes them ideal as they can be relatively cheap to produce, easy to distribute and excellent in reinforcing the marketing message in both the user and other people's minds.

These are often given out at exhibitions and trade shows. Every body loves a free gift and when this is given out at an event, it will lead to many people visiting your stall and, more importantly, recommending your stall to other people at the event.

Here are some of the most common corporate promotional gifts that are given out in exhibitions:

USB Flash Drives: These are cost effective to create, easy to store and easy to give away. You can also store a PowerPoint slide show or a little video about your company on it, so that the customer can learn more about your product or service in the future.

T-Shirts: These are one of the most popular items as they have a large area on which you can display your marketing message. Also, these t-shirts, when worn, will be seen by other people and this will help you to mass-communicate your marketing message.

Pens: Easy to produce and easy to give away, pens are something that we use considerably at events. This can allow for your message to be reinforced to the customer several times on the day of the exhibition.

Strong Canvas Bags: During exhibitions, people will often pick up a lot of marketing literature and items. A strong bag is the one thing that they need to carry them all. The biggest advantage is that whilst all of the t-shirts, pens, magazines and other items will be inside the bag, the logo on the strong canvas bag will be the only one visible. This bag can also be reused and the message redisplayed in the future.

Here are a few items you can use at your next exhibition. The secret is to make yours unique and to stand-out. This will make people want to take your item and, more importantly, to use it multiple times in the future.

For more information on Corporate Promotional Gifts visit Corporate-Promotional-Gifts.co.uk. Here you will find more articles and tips on exhibition marketing items as well as a Quick Quotes form where you can conveniently submit your request in one form and get responses from multiple suppliers so that you can find the best price and product for your marketing needs.

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